{"title": "GoCafe Experience by Zojirushi", "start": "2026-10-06T11:00:00-04:00", "end": "2026-10-30T19:00:00-04:00", "place": "Grand Central, 89 E 42nd St, New York, NY 10017, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "food-drink", "tags": ["food-drink/coffee"], "description": "GoCafe Experience by Zojirushi is a month-long pop-up at Graybar Passage where visitors can experience the GoCafe® Insulated Mug, built for life on the move. Zojirushi presents live demos of its refined technologies—superior heat retention, leak-proof performance, and a featherweight build—alongside new colorways like Matte Gold, with free gifts, a free coffee voucher and a limited-edition tote and sticker sheet with every purchase.", "url": "https://noky.io/en/new-york/events/gocafe-experience-by-zojirushi-67269/", "official_url": "", "image": "https://noky.io/images/4a67d672b1e68df9c3347f487f6c621addcf8a5f3535709bda1373d4589bb00f-1200.webp", "dates": [{"start": "2026-10-06T11:00:00-04:00", "end": "2026-10-30T19:00:00-04:00", "place": "Grand Central, 89 E 42nd St, New York, NY 10017, USA", "address": "", "tickets": ""}], "similar": [{"title": "GoCafe® Experience", "start": "2026-10-04T00:00:00-04:00", "end": "2026-10-30T00:00:00-04:00", "place": "Grand Central Terminal", "address": "East 42nd Street 89, New York", "price": "", "price_from": null, "price_to": null, "tickets_url": "", "category": "markets", "tags": ["food-drink/coffee"], "description": "GoCafe® Experience is a pop-up at Graybar Passage in Grand Central Terminal featuring the GoCafe® Insulated Mug. Zojirushi presents live demos of its technologies—superior heat retention, leak-proof performance and a featherweight build—alongside new colorways like Matte Gold. Every purchase includes a free coffee voucher, a limited-edition tote and sticker sheet, and sharing your visit on social earns a free coffee voucher and uchiwa. Visitors can see why GoCafe® is built for life on the move.", "url": "https://noky.io/en/new-york/events/gocafe-experience-52923/", "official_url": "", "image": "https://noky.io/images/42634edc20921cec5c89cdb9d0479fa81bcf461fdaf77f5965bce399a8e5a130-1200.webp"}, {"title": "Cozy Café", "start": "2026-11-04T12:00:00-05:00", "end": "2026-11-04T14:00:00-05:00", "place": "Queensborough Community College - City University of New York", "address": "56th Avenue 222-05, 11364 Bayside", "price": "", "price_from": null, "price_to": null, "tickets_url": "", "category": "food-drink", "tags": ["food-drink"], "description": "Cozy Café is a warm, laid-back pop-up with good drinks, sweet treats, bracelet making and plenty of cozy vibes. It is run by the Male Resource Center at Queensborough Community College and invites students, alumni, faculty and staff to sip something warm, make a bracelet, meet someone new and take a moment for themselves. No pressure and no agenda, just come as you are, with a friend or solo.", "url": "https://noky.io/en/new-york/events/cozy-cafe-55118/", "official_url": "https://www.qcc.cuny.edu/calendar/events/2026-11-04-cozy-cafe.html", "image": ""}, {"title": "Salt & Stone Training Center | NYC Pop Up", "start": "2026-10-29T10:00:00-04:00", "end": "2026-11-01T19:00:00-05:00", "place": "262 Mott Street, New York, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "markets", "tags": [], "description": "Salt & Stone Training Center | NYC Pop Up is a temporary retail space on Mott Street where visitors can experience the brand's award-winning scents and high-performance essentials, plus exclusive merch. Salt & Stone invites guests to start fresh and finish strong, with perks like complimentary Matcha Lemonade with every purchase and gifts for spending thresholds, while supplies last. Marathon runners skip the line all weekend and receive a free Recovery Bundle with any purchase. A free Salt & Stone Membership also comes with a free Mini Neroli Deodorant and 10% off in-store purchases.", "url": "https://noky.io/en/new-york/events/salt-stone-training-center-nyc-pop-up-67284/", "official_url": "https://partiful.com/e/ACurflhdYftQ7EVwUQoD", "image": "https://noky.io/images/597c535ad1c2de21539e71d2268dd5f4cfb3ca0a4b8344f290fda20f7b4d0157-2000.webp"}, {"title": "Starbucks Refresher Residency NYC Sampling Tour", "start": "2026-09-24T13:00:00-04:00", "end": "2026-10-31T18:00:00-04:00", "place": "", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "food-drink", "tags": ["food-drink"], "description": "The Starbucks Refresher Residency NYC Sampling Tour is a street sampling event giving away nearly 500,000 free bottles across New York City. Trucks from the tour pop up six days a week throughout Manhattan, Brooklyn and Queens starting September 24, with this stop at Grand Central at 42nd St & Lexington Ave. Visitors can mix the Refresher Concentrate with their beverage of choice for an easy, customizable sip. The stop runs from 1 PM to 7 PM.", "url": "https://noky.io/en/new-york/events/starbucks-refresher-residency-nyc-sampling-tour-67267/", "official_url": "", "image": "https://noky.io/images/93835a8ee14e19925b2917c160e09d340a8f1f9df6567dc7f0b2a506da2d8561-1200.webp"}, {"title": "Oishii Pop-Up at Chelsea Market", "start": "2026-08-20T12:00:00-04:00", "end": "2026-11-01T00:00:00-04:00", "place": "Chelsea Market", "address": "9th Avenue 75, 10011", "price": "", "price_from": "0.00", "price_to": "0.00", "tickets_url": "https://www.chelseamarket.com/directory-shopping-and-services", "category": "food-drink", "tags": ["food-drink"], "description": "Oishii, a grower of premium strawberries, opens its first-ever retail kiosk inside Chelsea Market. It introduces Connoisseur Grade Berries inspired by Japanese craftsmanship and the tradition of gifting exceptional fruit. Alongside individual Koyo berries and gift boxes, the kiosk offers preserves, strawberry-yuzu lemonade, exclusive pastries and selected treasures from Japan. Entry is free, with hours from noon to 8pm Thursday through Sunday through November 1.", "url": "https://noky.io/en/new-york/events/oishii-pop-up-at-chelsea-market-51811/", "official_url": "", "image": "https://noky.io/images/a3fc2f8585efcc8da3b64bb7aec07cd2c2a1e39f78d8f6bd7a9a7066a1d2aa4f-1200.webp"}, {"title": "Memento Mori in NYC After Party: A Night to Celebrate Life", "start": "2026-11-06T19:00:00-05:00", "end": "2026-11-06T21:00:00-05:00", "place": "Resobox", "address": "27th Street 41-26, 11101 Long Island City", "price": "$60 / person · food and drinks included", "price_from": "60.00", "price_to": "60.00", "tickets_url": "", "category": "food-drink", "tags": ["food-drink/japanese", "occasion"], "description": "Memento Mori in NYC After Party: A Night to Celebrate Life is an evening that closes the two-day Memento Mori in NYC experience with a celebration of life. Japanese chef Daisuke Yamada, with over 25 years of experience in Japanese cuisine, has created an exclusive menu for the night, with Japanese food and drinks including Dassai BLUE, shochu, craft beer, and matcha. Koki Kimura, a professional nōkanshi (Japanese encoffinment ritual specialist), performs a special funeral ritual, and guests can also try the Coffin Experience. Speakers, performers, artists, and exhibitors from Memento Mori in NYC join the evening to reconnect, exchange ideas, and reflect on the past two days.", "url": "https://noky.io/en/new-york/events/memento-mori-in-nyc-after-party-a-night-to-celebrate-life-55329/", "official_url": "https://resobox.com/event/memento-mori-in-nyc-after-party/", "image": "https://noky.io/images/9f91184246d9b41757a8a87a0e079e4d4266bc1fae630abc5615b9b908ee58f4-2000.webp"}, {"title": "Zappos No More Lonely Runs Marathon Pop-Up", "start": "2026-10-30T08:00:00-04:00", "end": "2026-10-30T20:00:00-04:00", "place": "15 East 40th Street, New York, NY, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "festivals-street", "tags": ["sport/running/marathon", "occasion/new-york-city-marathon"], "description": "A free pop-up marking NYC Marathon Weekend, running for several days at 15 East 40th Street. Zappos teams up with HOKA and No More Lonely Runs to host a weekend of activities for runners and spectators, from shakeout to the finish line. The lineup includes a shakeout run, HOKA customization, race-day sign making, a Zappos-branded photo booth, and post-race celebrations.", "url": "https://noky.io/en/new-york/events/zappos-no-more-lonely-runs-marathon-pop-up-67299/", "official_url": "", "image": "https://noky.io/images/8d41aadcd4fade56522cb7a0c053337ce874b7511fb71148fa616276f022e8b8-1200.webp"}, {"title": "Penfolds Gifting & Engraving Experience", "start": "2026-10-03T00:00:00-04:00", "end": "2026-11-30T00:00:00-05:00", "place": "Grand Central Terminal", "address": "East 42nd Street 89, New York", "price": "", "price_from": "0.00", "price_to": "0.00", "tickets_url": "https://grandcentralterminal.com/shop/central-cellars/", "category": "food-drink", "tags": ["food-drink/wine"], "description": "The Penfolds Gifting & Engraving Experience offers complimentary bottle engraving and gift wrapping on iconic Penfolds wine bought at Central Cellars. It takes place at the Penfolds booth in Graybar Passage, next to the store inside Grand Central Terminal.", "url": "https://noky.io/en/new-york/events/penfolds-gifting-engraving-experience-52922/", "official_url": "", "image": "https://noky.io/images/8e6e46eddc53b3d0a545f349c8ee422af2cb688130e949ad0ccc25127d821fe8-1200.webp"}, {"title": "RPZL Pop-Up", "start": "2026-11-06T12:00:00-05:00", "end": "2026-11-08T12:00:00-05:00", "place": "178 Bleecker Street, NYC, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "markets", "tags": ["community"], "description": "RPZL Pop-Up is a shopping pop-up in the West Village where visitors can customize claw clips with an engraving machine and browse best-selling accessories, with a few surprises brought along. It is put on by RPZL, which is officially popping up in the West Village and inviting shoppers to meet the team in person and spend a little weekend there. On Saturday and Sunday, Join Got Mine is treating the first 100 shoppers through the door each day to free coffee and lattes.", "url": "https://noky.io/en/new-york/events/rpzl-pop-up-67338/", "official_url": "", "image": "https://noky.io/images/b65c89eeab34764a97abdb8977f58366da41d94120e256b4f8dfab7326615623-1200.webp"}, {"title": "Speedeasy by Saucony", "start": "2026-10-30T10:00:00-04:00", "end": "2026-11-01T17:00:00-05:00", "place": "48 Ludlow St, New York, NY 10002", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "festivals-street", "tags": ["sport/running/marathon", "occasion/new-york-city-marathon"], "description": "SPEEDEASY is an immersive pop-up experience during New York City marathon weekend, housed in a Lower East Side storefront transformed into a runner's speakeasy. It is run by Saucony, which invites visitors to explore and trial its award-winning Endorphin franchise and celebrate the culture of running in New York City. Guests can learn the role each shoe plays in training rotations, recharge at the Endorphin Bar with made-to-order performance drinks made with Cadence, and enjoy exclusive programming inspired by New York's running culture. The weekend also features a shakeout run with 212 Athletic and a photography panel on race-day storytelling.", "url": "https://noky.io/en/new-york/events/speedeasy-by-saucony-67301/", "official_url": "", "image": "https://noky.io/images/cf5c5901fe48a4e1ed3d6ccb78467cd2d9486be4375c94855c59fd3ce8153d32-2000.webp"}, {"title": "New Hot Chocolate Items at Eataly Caffe", "start": "2026-09-17T00:00:00-04:00", "end": "2026-10-31T00:00:00-04:00", "place": "Eataly Caffè", "address": "", "price": "", "price_from": null, "price_to": null, "tickets_url": "", "category": "food-drink", "tags": ["food-drink/chocolate"], "description": "New Hot Chocolate Items at Eataly Caffe is an offer of signature Italian hot chocolate served with new toppings. Guests can choose toppings including salted caramel, pistacchio, gianduja and whipped cream. The offer takes place at Eataly Caffe on Level 4 of The Shops & Restaurants at Hudson Yards.", "url": "https://noky.io/en/new-york/events/new-hot-chocolate-items-at-eataly-caffe-71316/", "official_url": "", "image": "https://noky.io/images/16fa71ec968c18cf6b741ec290be50974b32c20af7e6fe3f25e0d44e041640a8-1200.webp"}, {"title": "Shop, Sip & Go Wild With Alpyn at Sephora SoHo", "start": "2026-10-30T12:00:00-04:00", "end": "2026-10-30T18:00:00-04:00", "place": "557 Broadway, New York, NY, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "food-drink", "tags": ["diy/cosmetics"], "description": "Shop, Sip & Go Wild With Alpyn at Sephora SoHo is a one-day beauty event at Sephora SoHo. Alpyn Beauty brings Jackson Hole to SoHo with coffee from The Alpyn Café, a Skin in the Wild photobooth, spin to win with any Alpyn purchase, and a chance to try the new Barrier Repair Serum. Guests who RSVP receive a secret code by email that unlocks a free drink and free Alpyn swag at the Alpyn table inside the store. The swag is limited to the first 200 RSVPs, so arriving early is advised.", "url": "https://noky.io/en/new-york/events/shop-sip-go-wild-with-alpyn-at-sephora-soho-67307/", "official_url": "", "image": "https://noky.io/images/77c92252bfcf3360031066d04dec619d9bc744b514cc4f89494811815fa8d518-1200.webp"}, {"title": "Warm Sake Tasting Class and Brewery Tour", "start": "2026-11-06T13:00:00-05:00", "end": "2026-11-06T14:30:00-05:00", "place": "Industry City", "address": "67 34th Street, Brooklyn, NY", "price": "", "price_from": "75.00", "price_to": null, "tickets_url": "", "category": "workshops-courses", "tags": ["food-drink/wine/sake"], "description": "A sake tasting class exploring how temperature changes sake, with five sakes each paired with a bite, plus a behind-the-scenes brewery tour. It takes place at Brooklyn Kura, New York State's first sake brewery, and contrasts the same sake served chilled and warm with food pairings.", "url": "https://noky.io/en/new-york/events/warm-sake-tasting-class-and-brewery-tour-66651/", "official_url": "https://www.sakestudiescenter.com/courses#id=exploring-sake-temperatures", "image": "https://noky.io/images/f11e0f311c559ef30be01d8e9842a4c4b4e6fd250dc09cc691a66e52d2af0ebc-2000.webp"}, {"title": "(OPEN) The Bureau Cafe", "start": "2026-10-30T09:00:00-04:00", "end": "2026-10-30T19:00:00-04:00", "place": "NYC LGBT Community Center", "address": "West 13th Street 208, 10011", "price": "", "price_from": null, "price_to": null, "tickets_url": "", "category": "food-drink", "tags": ["food-drink/coffee"], "description": "(OPEN) The Bureau Cafe is a queer-owned and operated cafe offering coffee, pastries, and snacks. It is an extension of The Bureau of General Services – Queer Division. The cafe has seating, free WiFi, and outlets, making it a good spot to work, meet friends, or grab a drink or snack.", "url": "https://noky.io/en/new-york/events/open-the-bureau-cafe-54497/", "official_url": "https://gaycenter.org/event/open-the-bureau-cafe-77/", "image": ""}, {"title": "Bar Keeper's Friend Mini Market Pop-Up", "start": "2026-11-07T10:00:00-05:00", "end": "2026-11-07T14:00:00-05:00", "place": "80 Pearl St, Brooklyn, NY 11201", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "markets", "tags": ["occasion/christmas"], "description": "Bar Keeper's Friend hosts The Mini Market, a free pop-up at the Brooklyn Flea in DUMBO celebrating its exclusive holiday product launch. Visitors can try a claw machine to win a free Mini, grab complimentary bagels with the Brownstone Boys, and meet vintage connoisseur Nancy Cavaliere.", "url": "https://noky.io/en/new-york/events/bar-keepers-friend-mini-market-pop-up-67344/", "official_url": "", "image": "https://noky.io/images/00f6052769b26462c8d126a50a2495cd059d4a6b81023a51b9e57d296acfee79-2000.webp"}, {"title": "Jazz Night w/ Niwa Duo", "start": "2026-10-30T19:00:00-04:00", "end": "2026-10-30T21:30:00-04:00", "place": "Kato Sake Works", "address": "Troutman Street 379, 11237 Brooklyn", "price": "$10 suggested donation for performers encouraged", "price_from": null, "price_to": null, "tickets_url": "", "category": "concerts", "tags": ["music/jazz"], "description": "Jazz Night w/ Niwa Duo is a live music evening with the Niwa Duo held at Kato Sake Works, a Brooklyn sake brewery with a taproom. The brewery says music is a big part of its life alongside sake making, and believes the best way to enjoy its sake is while listening to great music. As a taproom rather than a music venue, the experience is on par with a \"coffee shop\" or \"house show\", with a small stage and tunes to listen to while sipping a glass of sake. A one-drink minimum applies, and a $10 suggested donation for the performers is encouraged.", "url": "https://noky.io/en/new-york/events/jazz-night-w-niwa-duo-53363/", "official_url": "https://www.katosakeworks.com/events/oct26-niwa", "image": "https://noky.io/images/6ad022689a4a174092af0c86cdc22064c690a92c27e462b5ba4a6b8c22c54f87-2000.webp"}]}