{"title": "HOKA Fly Station", "start": "2026-10-30T13:00:00-04:00", "end": "2026-10-30T20:00:00-04:00", "place": "96 N 5th St, Brooklyn, NY 11249", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "festivals-street", "tags": ["music/electronic/dj", "sport/running/marathon", "occasion/new-york-city-marathon"], "description": "HOKA Fly Station is a live pop-up destination held over marathon weekend, built around the sound, movement, and energy of New York City. Running shoe brand HOKA hosts it, with food from Nick + Sons and ultramarathon runner and chef Christopher LaMagna, beverages from OM Juices, and music curated by A—Z Radio (Wax Studios) with a rotating selection of local NYC DJs. Visitors can also customize a special HOKA tote bag with LQQK Studios.", "url": "https://noky.io/en/new-york/events/hoka-fly-station-67302/", "official_url": "", "image": "https://noky.io/images/da54c6617dd103634f9ad144dd63ddbd9b9af9cdf575b964daa23ddc6eeaafda-2000.webp", "dates": [{"start": "2026-10-30T13:00:00-04:00", "end": "2026-10-30T20:00:00-04:00", "place": "96 N 5th St, Brooklyn, NY 11249", "address": "", "tickets": ""}, {"start": "2026-10-31T09:30:00-04:00", "end": "2026-10-31T16:00:00-04:00", "place": "96 N 5th St, Brooklyn, NY 11249", "address": "", "tickets": ""}], "similar": [{"title": "Zappos No More Lonely Runs Marathon Pop-Up", "start": "2026-10-30T08:00:00-04:00", "end": "2026-10-30T20:00:00-04:00", "place": "15 East 40th Street, New York, NY, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "festivals-street", "tags": ["sport/running/marathon", "occasion/new-york-city-marathon"], "description": "A free pop-up marking NYC Marathon Weekend, running for several days at 15 East 40th Street. Zappos teams up with HOKA and No More Lonely Runs to host a weekend of activities for runners and spectators, from shakeout to the finish line. The lineup includes a shakeout run, HOKA customization, race-day sign making, a Zappos-branded photo booth, and post-race celebrations.", "url": "https://noky.io/en/new-york/events/zappos-no-more-lonely-runs-marathon-pop-up-67299/", "official_url": "", "image": "https://noky.io/images/8d41aadcd4fade56522cb7a0c053337ce874b7511fb71148fa616276f022e8b8-1200.webp"}, {"title": "Speedeasy by Saucony", "start": "2026-10-30T10:00:00-04:00", "end": "2026-11-01T17:00:00-05:00", "place": "48 Ludlow St, New York, NY 10002", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "festivals-street", "tags": ["sport/running/marathon", "occasion/new-york-city-marathon"], "description": "SPEEDEASY is an immersive pop-up experience during New York City marathon weekend, housed in a Lower East Side storefront transformed into a runner's speakeasy. It is run by Saucony, which invites visitors to explore and trial its award-winning Endorphin franchise and celebrate the culture of running in New York City. Guests can learn the role each shoe plays in training rotations, recharge at the Endorphin Bar with made-to-order performance drinks made with Cadence, and enjoy exclusive programming inspired by New York's running culture. The weekend also features a shakeout run with 212 Athletic and a photography panel on race-day storytelling.", "url": "https://noky.io/en/new-york/events/speedeasy-by-saucony-67301/", "official_url": "", "image": "https://noky.io/images/cf5c5901fe48a4e1ed3d6ccb78467cd2d9486be4375c94855c59fd3ce8153d32-2000.webp"}, {"title": "2026 Brooks NYC Hyperion House", "start": "2026-10-29T11:00:00-04:00", "end": "2026-11-02T15:00:00-05:00", "place": "188 Lafayette Street, New York, NY 10013, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "festivals-street", "tags": ["sport/running/marathon", "occasion/new-york-city-marathon"], "description": "The 2026 Brooks NYC Hyperion House is a gathering place for runners, supporters, and fans of the sport during New York City Marathon weekend. Brooks is behind it, celebrating the NYC Marathon at the heart of all the action. Visitors can stop by for programming, athlete appearances, product experiences, recovery moments, and chances to connect with the Brooks community. It helps runners make the most of every moment in NYC, whether heading to a shakeout run or celebrating after the race.", "url": "https://noky.io/en/new-york/events/2026-brooks-nyc-hyperion-house-67293/", "official_url": "", "image": "https://noky.io/images/c398ec4f4c8da723a061097a30e0ba982c59303563ec842792fa4b1e35f31f75-1200.webp"}, {"title": "New Balance Run House 2026", "start": "2026-10-30T12:00:00-04:00", "end": "2026-11-02T19:00:00-05:00", "place": "Ideal Glass Studios, West 8th Street, New York, NY, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "festivals-street", "tags": ["sport/running/marathon", "occasion/new-york-city-marathon"], "description": "New Balance Run House 2026 is a gathering space for runners and fans held as part of New Balance's race week celebration for the 2026 TCS New York City Marathon. New Balance hosts the Run House, offering product customization, test-and-trial opportunities for select footwear, and community experiences such as post-race massages and a recovery fuel bar with sign-up required. After race day, the space becomes a celebration hub where runners and fans can connect, recover, and reflect on marathon weekend, with pieces from the 50th Borough Collection available for purchase.", "url": "https://noky.io/en/new-york/events/new-balance-run-house-2026-67311/", "official_url": "", "image": "https://noky.io/images/f0d8c4082e443808c543ab54ad8bf970632ef70d5f42ec47efe14fef91837eb8-1200.webp"}, {"title": "Fleet Feet NYC Marathon Events", "start": "2026-10-24T08:30:00-04:00", "end": "2026-11-02T17:00:00-05:00", "place": "", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "sport", "tags": ["sport/running/marathon"], "description": "Fleet Feet NYC Marathon Events is a series of marathon-week shakeout runs and celebrations across New York City. It is put on by Fleet Feet NYC together with partners such as ASICS, New Balance, On, HOKA, adidas, CEP, Saucony, Fazit and OOFOS. Events include runs like the Taper Town 10 at Fleet Feet Upper East Side, a live podcast run at Fleet Feet Brooklyn, and post-race celebration and recovery gatherings at Fleet Feet Columbus Circle, with product demos, fueling, giveaways and raffles.", "url": "https://noky.io/en/new-york/events/fleet-feet-nyc-marathon-events-67276/", "official_url": "", "image": "https://noky.io/images/11ffd9d433d8a0ce499eabbecdb3b1928896847b10006814a68b5e06b32fa453-1200.webp"}, {"title": "STORM x Takeoff 5k Shakeout Run", "start": "2026-10-30T07:30:00-04:00", "end": "2026-10-30T11:00:00-04:00", "place": "213 Bowery, New York, NY 10002, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "workshops-courses", "tags": ["sport/running"], "description": "A marathon-weekend shakeout run through the city, an easy, social 5K at a relaxed pace that starts and finishes at a pop-up on the Bowery, open to all paces. It is put on by Sweetfeet and Takeoff and powered by STORM, whose energy drinks are sampled before and after the run, with bagels and recovery carbs waiting at the finish. The first 50 people to arrive in person receive a co-branded hat or socks, and afterward there is time to hang out and shop at the pop-up.", "url": "https://noky.io/en/new-york/events/storm-x-takeoff-5k-shakeout-run-67309/", "official_url": "", "image": "https://noky.io/images/62032eb3524576a2b16995339e78a692f214b7979f852a9683fec68fb71f2bab-1200.webp"}, {"title": "NYC 2026 Endorphins Fuel Bar", "start": "2026-10-30T06:30:00-04:00", "end": "2026-10-31T17:00:00-04:00", "place": "55 Hudson Yards, Manhattan, New York, NY 10001, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "festivals-street", "tags": ["sport/running/marathon", "occasion/new-york-city-marathon"], "description": "A free fuel bar set up for runners in the days before the race. Endorphins Running runs it at Bluestone Lane in Hudson Yards with New Balance, Shokz, Throne Sport Coffee, Mush, BAND-AID and Science in Sport. Everyone who stops by gets free coffee and fuel, plus a commemorative New Balance x Endorphins item while supplies last.", "url": "https://noky.io/en/new-york/events/nyc-2026-endorphins-fuel-bar-67304/", "official_url": "", "image": "https://noky.io/images/78e1efa23c4f6ef3293b15b7db41c31ea2870df4dcf446c07d366e2e0180574b-1200.webp"}, {"title": "Dunkin' Fuels NYC Marathon", "start": "2026-11-01T07:30:00-05:00", "end": "2026-11-01T14:30:00-05:00", "place": "1225 1st Ave, New York, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "festivals-street", "tags": ["occasion/new-york-city-marathon"], "description": "Dunkin’ Fuels NYC Marathon is a cheer zone and store takeover held along the marathon route. Dunkin’ puts it on, offering a large Coffee and Donut photo moment, mascots, custom cheer signs, and $5 hot card and beanie giveaways at the cheer zone. A store activation at 1225 1st Ave gives out marathon beanies, $5 Dunkin’ gift cards, and branded cheer signs while supplies last, with mascots on hand for photos.", "url": "https://noky.io/en/new-york/events/dunkin-fuels-nyc-marathon-67330/", "official_url": "", "image": "https://noky.io/images/6167b788b809ee46879d921163c3d9f97adb42c0e0dc22d12c5a223e97a8b665-2000.webp"}, {"title": "Ready. Set. BUBS.", "start": "2026-10-30T15:00:00-04:00", "end": "2026-10-30T17:00:00-04:00", "place": "Van Der Plas Gallery, Orchard Street, New York, NY, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "markets", "tags": ["sport/running", "food-drink"], "description": "Ready. Set. BUBS. is a candy shop pop-up held two days before a big city marathon. Behind it are BUBS together with Tommie, Herm and Berto, who put on the event for the people who make running in this city what it is. Visitors can build their own bag at a pick-n-mix bar, grab bags from a wall hung by flavor, get aura readings matched to candy, and pick up race weekend goodies like shoelaces, bib magnets and a HydraPak FuelPak.", "url": "https://noky.io/en/new-york/events/ready-set-bubs-67297/", "official_url": "", "image": "https://noky.io/images/b35328feb04115d511c3bd40c97fa0c008a451b28b41dc2d3e8774c4b2eafbd2-1200.webp"}, {"title": "Club Celsius", "start": "2026-10-30T18:00:00-04:00", "end": "2026-11-02T14:00:00-05:00", "place": "64 Dobbin Street, Brooklyn, NY, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "festivals-street", "tags": ["sport/running/marathon", "occasion/new-york-city-marathon", "comedy"], "description": "Club Celsius is a four-day pop-up in Williamsburg, Brooklyn serving as a home base for marathon race weekend, with runs, live dating and comedy, music and celebrations. It is created by Celsius, the energy drink brand, for runners, spectators and anyone ready to enjoy the weekend's energy. The program opens with a group sunset run led by Love Island alum Corbin Mims and DJ duo SIDEQUEST with their mobile DJ pedicab, followed by an UpDating live dating and comedy mixer. Later days bring a shakeout run with Carl Radke, race-day festivities with DJ, sampling and giveaways, an aftershow performance by Bryce Alakai, and medal engraving with Olympic medalist Molly Seidel.", "url": "https://noky.io/en/new-york/events/club-celsius-67310/", "official_url": "https://www.celsius.com/club-celsius-nyc/", "image": "https://noky.io/images/b0b8f82e09fd8fb38a92cf810608a111b35707bc9bd0cd6793e309bbd3824297-1200.webp"}, {"title": "Delta NYC Marathon Weekend", "start": "2026-10-30T12:00:00-04:00", "end": "2026-10-30T15:00:00-04:00", "place": "LaGuardia Airport (LGA), East Elmhurst, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "festivals-street", "tags": ["sport/running/marathon"], "description": "Delta NYC Marathon Weekend is a giveaway event at LaGuardia Airport held around the New York City Marathon, with treats and sign-making for runners and spectators. Delta, New York's No. 1 airline, supports runners and race-day attendees at JFK and LGA, with over 60,000 runners and millions of spectators expected, most traveling from out of town. Pre-marathon, runners can pick up marathon essentials near baggage claim while supplies last, and supporters can make cheering signs so no one needs to bring or buy materials. Post-marathon, runners on Delta departures enjoy 'Marathoners' Zone 1' priority boarding with gate announcements recognizing their accomplishment.", "url": "https://noky.io/en/new-york/events/delta-nyc-marathon-weekend-75710/", "official_url": "", "image": "https://noky.io/images/a2b555cd19357d03b17eadf0d9c9ea2dabece4e65dae63da3e0c27e42d8a656e-2000.webp"}, {"title": "Resident Runners’ NYC Marathon After-Party", "start": "2026-11-01T18:00:00-05:00", "end": "2026-11-01T23:00:00-05:00", "place": "Friends and Lovers", "address": "Classon Avenue 641, 11238 Brooklyn", "price": "", "price_from": null, "price_to": null, "tickets_url": "", "category": "party-club", "tags": ["occasion/new-york-city-marathon"], "description": "Resident Runners' NYC Marathon After-Party is an after-party for the NYC Marathon held at Friends and Lovers in Brooklyn. Resident Runners, who have thrown the annual NYC Marathon After-Party for over 10 years, host this place to recover and celebrate after the race, whatever your crew, run club, borough, or dietary preferences. This year's edition is 100% certified beef-free, and everyone is welcome. Music comes from Friends on Mars, Fred K, and DJ Root.", "url": "https://noky.io/en/new-york/events/resident-runners-nyc-marathon-after-party-71249/", "official_url": "https://www.fnlbk.com/upcoming/2026/11/1/vr29fsjh44h6bvm9d9tosw0vr9urck", "image": "https://noky.io/images/30a1d21c3c9d07b3c9aec52c54e9da0d5ddaabf2b107fc42b93599bf188bf88f-2000.webp"}, {"title": "Veselka Marathon Celebration", "start": "2026-10-29T09:00:00-04:00", "end": "2026-11-01T23:59:00-05:00", "place": "144 2nd Ave, New York, NY 10003, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "food-drink", "tags": ["sport/running/marathon", "occasion/new-york-city-marathon"], "description": "A marathon-week celebration at a restaurant on 2nd Avenue, offering 4 free pierogi with any purchase to runners ahead of the NYC Marathon. It is put on by the restaurant Veselka, which also has Grand Central and Williamsburg locations. To redeem the free pierogi, guests wear their 2026 race bib or finisher's medal. It is a way to fuel up for race day one week before the marathon.", "url": "https://noky.io/en/new-york/events/veselka-marathon-celebration-67289/", "official_url": "", "image": "https://noky.io/images/0c96ed8193e74b09dda397230fbbbc31a73555c3d193853ca0ce96559130a88b-2000.webp"}, {"title": "Bounce Back with OLAY Super", "start": "2026-11-02T10:00:00-05:00", "end": "2026-11-02T16:00:00-05:00", "place": "10 Columbus Circle, New York, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "festivals-street", "tags": ["sport/running/marathon", "food-drink"], "description": "Bounce Back with OLAY Super is a pop-up outside The Shops at Columbus Circle for runners after the 26.2-mile race, when their skin needs it the most. OLAY is behind it: visitors can snap a photo-op picture with a custom keychain, get a free bag charm with their photo and NYC-themed charms from Brooklyn Charm, and receive a free OLAY Super Serum to help their skin bounce back with a radiant glow.", "url": "https://noky.io/en/new-york/events/bounce-back-with-olay-super-67334/", "official_url": "", "image": "https://noky.io/images/b98839c0b49f16d762ea85fdce68f55c46473ccbad40d13c3899d5d9ab8c89cd-2000.webp"}, {"title": "PUMA Nitro Lab", "start": "2026-10-30T10:00:00-04:00", "end": "2026-10-31T17:00:00-04:00", "place": "The Seaport, Fulton Street, New York, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "sport", "tags": ["sport/running"], "description": "PUMA Nitro Lab is a pop-up running experience where people can test their speed on a 1K run. PUMA brings its NITRO™ Lab to New York City for marathon weekend in a never-before-seen mobile format. Anyone who completes the 1K run in under four minutes wins a pair of Fast-R NITRO™ Elite 3 running shoes. On Sunday, November 1, the NITRO™ Lab travels by road to various locations across NYC to engage runners and reward finishers.", "url": "https://noky.io/en/new-york/events/puma-nitro-lab-75713/", "official_url": "", "image": "https://noky.io/images/0eaf31317fd95be9807538280547d246182d7904f40fa960143471f1efd4ccb5-1200.webp"}, {"title": "TCS New York City Marathon Experience", "start": "2026-10-30T08:00:00-04:00", "end": "2026-10-30T19:00:00-04:00", "place": "Grand Central Terminal", "address": "East 42nd Street 89, New York", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "festivals-street", "tags": ["sport/running/marathon", "occasion/anniversary"], "description": "The TCS New York City Marathon Experience is a free four-day interactive event at Vanderbilt Hall in Grand Central Terminal celebrating the 50th anniversary of the marathon's five-borough course. Organized by NYRR with borough presentations by TCS, Justworks, GetYourGuide and Volvo, it invites visitors to journey through the five boroughs along the marathon route, highlighting the history, culture, and spirit of each community. Guests can work together toward NYRR's goal of 1,976,000 steps, enjoy DJ music, video projections, giveaways, cheer-sign making, photo ops, and special guests including past marathon champions. Visitors can also enter a sweepstakes offering the chance to run in 2027.", "url": "https://noky.io/en/new-york/events/tcs-new-york-city-marathon-experience-67278/", "official_url": "", "image": "https://noky.io/images/42456c307318af4ec7665ca746ff5a5de71cd2a6872053d78f1fce526ae487e1-1200.webp"}]}