{"title": "Knorr Flash Cupping Studio", "start": "2026-10-29T15:00:00-04:00", "end": "2026-10-29T20:00:00-04:00", "place": "178 Bleecker Street, New York, NY, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "food-drink", "tags": ["food-drink", "wellness"], "description": "Knorr Flash Cupping Studio is a pop-up where busy New Yorkers get a quick cupping treatment while their Knorr Cup heats up. Knorr is behind it, offering complimentary cupping sessions paired with hot Knorr Cups so visitors can unwind and enjoy a satisfying meal before their next stop. Cupping is an ancient healing method, about 5,500 years old, that uses special cups to relax muscles. The studio runs at 178 Bleecker Street from 3 PM to 8 PM on October 29.", "url": "https://noky.io/en/new-york/events/knorr-flash-cupping-studio-67294/", "official_url": "", "image": "https://noky.io/images/2a82db13a6ec250bb89fe8b113326a3ecb6991bc87c1f4a960c7df7cc3495de6-1200.webp", "dates": [{"start": "2026-10-29T15:00:00-04:00", "end": "2026-10-29T20:00:00-04:00", "place": "178 Bleecker Street, New York, NY, USA", "address": "", "tickets": ""}], "similar": [{"title": "Salt & Stone Training Center | NYC Pop Up", "start": "2026-10-29T10:00:00-04:00", "end": "2026-11-01T19:00:00-05:00", "place": "262 Mott Street, New York, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "markets", "tags": [], "description": "Salt & Stone Training Center | NYC Pop Up is a temporary retail space on Mott Street where visitors can experience the brand's award-winning scents and high-performance essentials, plus exclusive merch. Salt & Stone invites guests to start fresh and finish strong, with perks like complimentary Matcha Lemonade with every purchase and gifts for spending thresholds, while supplies last. Marathon runners skip the line all weekend and receive a free Recovery Bundle with any purchase. A free Salt & Stone Membership also comes with a free Mini Neroli Deodorant and 10% off in-store purchases.", "url": "https://noky.io/en/new-york/events/salt-stone-training-center-nyc-pop-up-67284/", "official_url": "https://partiful.com/e/ACurflhdYftQ7EVwUQoD", "image": "https://noky.io/images/597c535ad1c2de21539e71d2268dd5f4cfb3ca0a4b8344f290fda20f7b4d0157-2000.webp"}, {"title": "Starbucks Refresher Residency NYC Sampling Tour", "start": "2026-09-24T13:00:00-04:00", "end": "2026-10-31T18:00:00-04:00", "place": "", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "food-drink", "tags": ["food-drink"], "description": "The Starbucks Refresher Residency NYC Sampling Tour is a street sampling event giving away nearly 500,000 free bottles across New York City. Trucks from the tour pop up six days a week throughout Manhattan, Brooklyn and Queens starting September 24, with this stop at Grand Central at 42nd St & Lexington Ave. Visitors can mix the Refresher Concentrate with their beverage of choice for an easy, customizable sip. The stop runs from 1 PM to 7 PM.", "url": "https://noky.io/en/new-york/events/starbucks-refresher-residency-nyc-sampling-tour-67267/", "official_url": "", "image": "https://noky.io/images/93835a8ee14e19925b2917c160e09d340a8f1f9df6567dc7f0b2a506da2d8561-1200.webp"}, {"title": "GoCafe Experience by Zojirushi", "start": "2026-10-06T11:00:00-04:00", "end": "2026-10-30T19:00:00-04:00", "place": "Grand Central, 89 E 42nd St, New York, NY 10017, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "food-drink", "tags": ["food-drink/coffee"], "description": "GoCafe Experience by Zojirushi is a month-long pop-up at Graybar Passage where visitors can experience the GoCafe® Insulated Mug, built for life on the move. Zojirushi presents live demos of its refined technologies—superior heat retention, leak-proof performance, and a featherweight build—alongside new colorways like Matte Gold, with free gifts, a free coffee voucher and a limited-edition tote and sticker sheet with every purchase.", "url": "https://noky.io/en/new-york/events/gocafe-experience-by-zojirushi-67269/", "official_url": "", "image": "https://noky.io/images/4a67d672b1e68df9c3347f487f6c621addcf8a5f3535709bda1373d4589bb00f-1200.webp"}, {"title": "Neutrogena Halloween Pop-Up", "start": "2026-10-30T15:00:00-04:00", "end": "2026-10-30T21:00:00-04:00", "place": "North 6th Street & Berry Street, Brooklyn, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "festivals-street", "tags": ["occasion/halloween"], "description": "Neutrogena Halloween Pop-Up is a one-day spooky beauty pop-up taking over the corner of North 6th Street and Berry Street in Williamsburg, Brooklyn. Neutrogena is behind it, spotlighting its Makeup Remover Wipes as an easy way to wipe away even intense Halloween makeup while helping maintain the skin's essential hydration. Visitors can use complimentary wipes, refresh their costume makeup or glam look at glam station touch-ups with vanity mirrors and Hydro Boost Lip Oils, and pose at the mirror photo wall and photo booth. Joining Neutrogena's TYB community offers additional perks, including Neutrogena minis and sweet treats.", "url": "https://noky.io/en/new-york/events/neutrogena-halloween-pop-up-75714/", "official_url": "", "image": "https://noky.io/images/d39663bdb6b451fb5971b6a73306adcdb2e85fe7d646e80cc64092d5b84b89bb-2000.webp"}, {"title": "Bar Keeper's Friend Mini Market Pop-Up", "start": "2026-11-07T10:00:00-05:00", "end": "2026-11-07T14:00:00-05:00", "place": "80 Pearl St, Brooklyn, NY 11201", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "markets", "tags": ["occasion/christmas"], "description": "Bar Keeper's Friend hosts The Mini Market, a free pop-up at the Brooklyn Flea in DUMBO celebrating its exclusive holiday product launch. Visitors can try a claw machine to win a free Mini, grab complimentary bagels with the Brownstone Boys, and meet vintage connoisseur Nancy Cavaliere.", "url": "https://noky.io/en/new-york/events/bar-keepers-friend-mini-market-pop-up-67344/", "official_url": "", "image": "https://noky.io/images/00f6052769b26462c8d126a50a2495cd059d4a6b81023a51b9e57d296acfee79-2000.webp"}, {"title": "East Harlem: Ear Acupuncture for Stress", "start": "2026-10-30T05:00:00-04:00", "end": "2026-10-30T09:00:00-04:00", "place": "East Harlem Drop-In Center, 104 -106 E 126th Street, New York, NY, 10035, United States", "address": "", "price": "Free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "workshops-courses", "tags": ["wellness/acupuncture"], "description": "East Harlem: Ear Acupuncture for Stress is a free drop-in acupuncture session held at the East Harlem Drop-In Center. It is run by OnPoint NYC, which offers judgment-free care to people in the community. Using the NADA protocol, 5 needles are placed on the outer ear to help reduce stress and anxiety and detoxify the lung, liver, and kidney. No appointment is necessary.", "url": "https://noky.io/en/new-york/events/east-harlem-ear-acupuncture-for-stress-54596/", "official_url": "https://onpointnyc.org/event/east-harlem-ear-acupuncture-for-stress-2/2026-10-28/", "image": "https://noky.io/images/ebb48b367f75a259f65ea04b4af25523361e071d78c4098cb7e8328fc556396f-2000.webp"}, {"title": "GoCafe® Experience", "start": "2026-10-04T00:00:00-04:00", "end": "2026-10-30T00:00:00-04:00", "place": "Grand Central Terminal", "address": "East 42nd Street 89, New York", "price": "", "price_from": null, "price_to": null, "tickets_url": "", "category": "markets", "tags": ["food-drink/coffee"], "description": "GoCafe® Experience is a pop-up at Graybar Passage in Grand Central Terminal featuring the GoCafe® Insulated Mug. Zojirushi presents live demos of its technologies—superior heat retention, leak-proof performance and a featherweight build—alongside new colorways like Matte Gold. Every purchase includes a free coffee voucher, a limited-edition tote and sticker sheet, and sharing your visit on social earns a free coffee voucher and uchiwa. Visitors can see why GoCafe® is built for life on the move.", "url": "https://noky.io/en/new-york/events/gocafe-experience-52923/", "official_url": "", "image": "https://noky.io/images/42634edc20921cec5c89cdb9d0479fa81bcf461fdaf77f5965bce399a8e5a130-1200.webp"}, {"title": "Sunday Sips with Plentea Matcha", "start": "2026-11-08T09:00:00-05:00", "end": null, "place": "Brooklyn Bridge lobby", "address": "", "price": "", "price_from": null, "price_to": null, "tickets_url": "", "category": "food-drink", "tags": ["food-drink/tea"], "description": "A complimentary matcha pop-up called Sunday Sips with Plentea Matcha, held in the lobby where guests can enjoy a free cup of matcha. It features Plentea Matcha, founded by Jessica Cardenas, who drew on a decade with UNICEF and her Nutritional Sciences background at Cornell. The brand honors traditional Japanese practices of nourishment through matcha while supporting sustainable programs in underserved communities, including nourishment programs for the Lower Eastside Girls Club such as a rooftop garden for girls ages 8-18.", "url": "https://noky.io/en/new-york/events/sunday-sips-with-plentea-matcha-50767/", "official_url": "", "image": "https://noky.io/images/08434b39ded7599a2443d95239680f3ab02210d998f502c35660bf53bbe251f9-1200.webp"}, {"title": "Speedeasy by Saucony", "start": "2026-10-30T10:00:00-04:00", "end": "2026-11-01T17:00:00-05:00", "place": "48 Ludlow St, New York, NY 10002", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "festivals-street", "tags": ["sport/running/marathon", "occasion/new-york-city-marathon"], "description": "SPEEDEASY is an immersive pop-up experience during New York City marathon weekend, housed in a Lower East Side storefront transformed into a runner's speakeasy. It is run by Saucony, which invites visitors to explore and trial its award-winning Endorphin franchise and celebrate the culture of running in New York City. Guests can learn the role each shoe plays in training rotations, recharge at the Endorphin Bar with made-to-order performance drinks made with Cadence, and enjoy exclusive programming inspired by New York's running culture. The weekend also features a shakeout run with 212 Athletic and a photography panel on race-day storytelling.", "url": "https://noky.io/en/new-york/events/speedeasy-by-saucony-67301/", "official_url": "", "image": "https://noky.io/images/cf5c5901fe48a4e1ed3d6ccb78467cd2d9486be4375c94855c59fd3ce8153d32-2000.webp"}, {"title": "The Vitamin Shoppe NYC Marathon Finisher Freebies", "start": "2026-11-02T09:00:00-05:00", "end": "2026-11-06T21:00:00-05:00", "place": "157 East 86th Street, New York City, NY, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "food-drink", "tags": ["sport/running/marathon", "wellness"], "description": "A post-marathon recovery day for NYC Marathon finishers at The Vitamin Shoppe on East 86th Street, plus free protein bars for finishers at the chain's NYC stores. The Vitamin Shoppe, Bespoke Physical Therapy and its founder Dr. Dan Giordano host the Medal Monday Recovery Hub, with massage guns, vibration chairs, red light therapy, assisted Theragun massages and recovery tips from physical therapists. Runners show their marathon medal to take part, and finishers can claim a free protein bar of their choice from November 2 to 6.", "url": "https://noky.io/en/new-york/events/the-vitamin-shoppe-nyc-marathon-finisher-freebies-67333/", "official_url": "", "image": "https://noky.io/images/8e0f7e1893054ec90f863aa7187bb5387a149dc7eb90aa2f809e24e4a4719690-2000.webp"}, {"title": "Ready. Set. BUBS.", "start": "2026-10-30T15:00:00-04:00", "end": "2026-10-30T17:00:00-04:00", "place": "Van Der Plas Gallery, Orchard Street, New York, NY, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "markets", "tags": ["sport/running", "food-drink"], "description": "Ready. Set. BUBS. is a candy shop pop-up held two days before a big city marathon. Behind it are BUBS together with Tommie, Herm and Berto, who put on the event for the people who make running in this city what it is. Visitors can build their own bag at a pick-n-mix bar, grab bags from a wall hung by flavor, get aura readings matched to candy, and pick up race weekend goodies like shoelaces, bib magnets and a HydraPak FuelPak.", "url": "https://noky.io/en/new-york/events/ready-set-bubs-67297/", "official_url": "", "image": "https://noky.io/images/b35328feb04115d511c3bd40c97fa0c008a451b28b41dc2d3e8774c4b2eafbd2-1200.webp"}, {"title": "RPZL Pop-Up", "start": "2026-11-06T12:00:00-05:00", "end": "2026-11-08T12:00:00-05:00", "place": "178 Bleecker Street, NYC, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "markets", "tags": ["community"], "description": "RPZL Pop-Up is a shopping pop-up in the West Village where visitors can customize claw clips with an engraving machine and browse best-selling accessories, with a few surprises brought along. It is put on by RPZL, which is officially popping up in the West Village and inviting shoppers to meet the team in person and spend a little weekend there. On Saturday and Sunday, Join Got Mine is treating the first 100 shoppers through the door each day to free coffee and lattes.", "url": "https://noky.io/en/new-york/events/rpzl-pop-up-67338/", "official_url": "", "image": "https://noky.io/images/b65c89eeab34764a97abdb8977f58366da41d94120e256b4f8dfab7326615623-1200.webp"}, {"title": "East Harlem Drop-in Center: General Services", "start": "2026-10-29T02:00:00-04:00", "end": "2026-10-29T19:00:00-04:00", "place": "East Harlem Drop-In Center, 104 -106 E 126th Street, New York, NY, 10035, United States", "address": "", "price": "", "price_from": null, "price_to": null, "tickets_url": "", "category": "", "tags": [], "description": "East Harlem Drop-in Center: General Services is a no-barrier, walk-in space offering a variety of amenities such as hot meals, coffee, showers, bathrooms, and laundry. Visitors can relax, socialize, and spend time in a safe, caring, and comfortable environment. The event is run by OnPoint NYC, and participants can also learn more about the organization's other services and activities.", "url": "https://noky.io/en/new-york/events/east-harlem-drop-in-center-general-services-54593/", "official_url": "https://onpointnyc.org/event/drop-in-center-east-harlem/2026-10-27/", "image": "https://noky.io/images/444aa7e5a1e87b2d5c73011f5f48ba0f13848c848a8476cf59db82043d2ade64-2000.webp"}, {"title": "STORM x Takeoff 5k Shakeout Run", "start": "2026-10-30T07:30:00-04:00", "end": "2026-10-30T11:00:00-04:00", "place": "213 Bowery, New York, NY 10002, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "workshops-courses", "tags": ["sport/running"], "description": "A marathon-weekend shakeout run through the city, an easy, social 5K at a relaxed pace that starts and finishes at a pop-up on the Bowery, open to all paces. It is put on by Sweetfeet and Takeoff and powered by STORM, whose energy drinks are sampled before and after the run, with bagels and recovery carbs waiting at the finish. The first 50 people to arrive in person receive a co-branded hat or socks, and afterward there is time to hang out and shop at the pop-up.", "url": "https://noky.io/en/new-york/events/storm-x-takeoff-5k-shakeout-run-67309/", "official_url": "", "image": "https://noky.io/images/62032eb3524576a2b16995339e78a692f214b7979f852a9683fec68fb71f2bab-1200.webp"}, {"title": "KAYALI's Sweetest Celebration", "start": "2026-10-29T12:00:00-04:00", "end": "2026-10-29T17:00:00-04:00", "place": "541 W 25th St, New York, NY 10001, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "festivals-street", "tags": ["food-drink"], "description": "KAYALI’s Sweetest Celebration is a free event where guests can step inside a delicious new world as the brand unveils its latest fragrance for the Yum collection. KAYALI invites visitors to celebrate the upcoming launch of its newest fragrance. The celebration offers complimentary entry, free KAYALI samples, exclusive gifts with purchase, and plenty of sweet surprises along the way. It takes place at Levan Chelsea in Manhattan.", "url": "https://noky.io/en/new-york/events/kayalis-sweetest-celebration-67285/", "official_url": "", "image": "https://noky.io/images/864fa272846a553ce8b354c8f36764075270624d4c6ed37d44930f9b53918449-1200.webp"}, {"title": "Pura Vida Battery Park Grand Opening", "start": "2026-10-29T07:00:00-04:00", "end": "2026-10-29T21:00:00-04:00", "place": "Blue Smoke", "address": "Vesey Street 255, 10282", "price": "", "price_from": null, "price_to": null, "tickets_url": "", "category": "festivals-street", "tags": ["occasion/opening", "food-drink"], "description": "Pura Vida Battery Park Grand Opening celebrates the opening of a new Pura Vida Miami location at 255 Vesey Street in Manhattan. The first 25 guests will receive a complimentary Lola Blanket with a Banana Brew purchase, valid in-store only, one per person, while supplies last. The event is open to the public.", "url": "https://noky.io/en/new-york/events/pura-vida-battery-park-grand-opening-75708/", "official_url": "", "image": "https://noky.io/images/1776160c1bb3b031c06abfa2437b2cff532f9e36b91efacac32beedbb175b2bf-1200.webp"}]}