{"title": "RetailmediaIQ Pop-Up Shop", "start": "2026-10-30T11:00:00-04:00", "end": "2026-11-01T17:00:00-05:00", "place": "", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "markets", "tags": ["occasion/shopping"], "description": "The retailmediaIQ Pop-Up Shop is a shopping event in SoHo, returning for its 6th annual edition. It brings together breakout, emerging brands, the founders behind the labels, and top industry movers and shakers in an immersive space. Visitors can shop the next big names in retail, meet CPG innovators, and take home a curated goodie bag of must-have products. It is open to consumers from October 30 to November 1.", "url": "https://noky.io/en/new-york/events/retailmediaiq-pop-up-shop-67295/", "official_url": "", "image": "https://noky.io/images/176c0d1b5195a58f869c30da7c18363bd919c9811f1c4edcf69801cf0c92b06e-1200.webp", "dates": [{"start": "2026-10-30T11:00:00-04:00", "end": "2026-11-01T17:00:00-05:00", "place": "", "address": "", "tickets": ""}], "similar": [{"title": "RPZL Pop-Up", "start": "2026-11-06T12:00:00-05:00", "end": "2026-11-08T12:00:00-05:00", "place": "178 Bleecker Street, NYC, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "markets", "tags": ["community"], "description": "RPZL Pop-Up is a shopping pop-up in the West Village where visitors can customize claw clips with an engraving machine and browse best-selling accessories, with a few surprises brought along. It is put on by RPZL, which is officially popping up in the West Village and inviting shoppers to meet the team in person and spend a little weekend there. On Saturday and Sunday, Join Got Mine is treating the first 100 shoppers through the door each day to free coffee and lattes.", "url": "https://noky.io/en/new-york/events/rpzl-pop-up-67338/", "official_url": "", "image": "https://noky.io/images/b65c89eeab34764a97abdb8977f58366da41d94120e256b4f8dfab7326615623-1200.webp"}, {"title": "Pop Up Market", "start": "2026-11-01T12:00:00-05:00", "end": null, "place": "Fountain Gallery", "address": "702 Ninth Avenue, New York, NY 10019", "price": "Free entry!", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "markets", "tags": ["art"], "description": "Pop Up Market is a pop-up market at Fountain Gallery in New York. It is put on by Fountain House Gallery and Studio.", "url": "https://noky.io/en/new-york/events/pop-up-market-66495/", "official_url": "", "image": "https://noky.io/images/6bd53d70d5a4b8965fb56ec300764a244d0a2feaf340a6b874b0c5896419d344-600.webp"}, {"title": "Bar Keeper's Friend Mini Market Pop-Up", "start": "2026-11-07T10:00:00-05:00", "end": "2026-11-07T14:00:00-05:00", "place": "80 Pearl St, Brooklyn, NY 11201", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "markets", "tags": ["occasion/christmas"], "description": "Bar Keeper's Friend hosts The Mini Market, a free pop-up at the Brooklyn Flea in DUMBO celebrating its exclusive holiday product launch. Visitors can try a claw machine to win a free Mini, grab complimentary bagels with the Brownstone Boys, and meet vintage connoisseur Nancy Cavaliere.", "url": "https://noky.io/en/new-york/events/bar-keepers-friend-mini-market-pop-up-67344/", "official_url": "", "image": "https://noky.io/images/00f6052769b26462c8d126a50a2495cd059d4a6b81023a51b9e57d296acfee79-2000.webp"}, {"title": "Magnetic Me's Holiday Playhouse", "start": "2026-11-06T10:00:00-05:00", "end": "2026-11-08T17:00:00-05:00", "place": "96 A, North 5th Street, Brooklyn, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "markets", "tags": ["occasion/hanukkah", "community"], "description": "Magnetic Me's Holiday Playhouse is a festive holiday pop-up market with shopping, sweet treats, personalized gifts and family activities. It is hosted by Magnetic Me together with family-favorite brands including Boppo, Babsy, Hatch, MAM and Once Upon a Farm, which offer collections made to make life easier for parents and kids. Visitors can join creative activities such as a Stella the Stork photo session, a Jingle Jam Dance Party, story times with author Melissa Iwai and Books of Wonder, and family holiday photo sessions.", "url": "https://noky.io/en/new-york/events/magnetic-mes-holiday-playhouse-67339/", "official_url": "", "image": "https://noky.io/images/77740b6cc6863ee8a31490a33cc8a3376115486e8ad6a86f69aff02357a7c8b8-1200.webp"}, {"title": "Ready. Set. BUBS.", "start": "2026-10-30T15:00:00-04:00", "end": "2026-10-30T17:00:00-04:00", "place": "Van Der Plas Gallery, Orchard Street, New York, NY, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "markets", "tags": ["sport/running", "food-drink"], "description": "Ready. Set. BUBS. is a candy shop pop-up held two days before a big city marathon. Behind it are BUBS together with Tommie, Herm and Berto, who put on the event for the people who make running in this city what it is. Visitors can build their own bag at a pick-n-mix bar, grab bags from a wall hung by flavor, get aura readings matched to candy, and pick up race weekend goodies like shoelaces, bib magnets and a HydraPak FuelPak.", "url": "https://noky.io/en/new-york/events/ready-set-bubs-67297/", "official_url": "", "image": "https://noky.io/images/b35328feb04115d511c3bd40c97fa0c008a451b28b41dc2d3e8774c4b2eafbd2-1200.webp"}, {"title": "Elie Tahari Madison Avenue Pop-Up", "start": "2026-10-16T10:00:00-04:00", "end": "2026-11-09T18:00:00-05:00", "place": "803 Madison Ave, New York, NY 10065", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "exhibitions-museums", "tags": ["art/fashion"], "description": "A limited-time pop-up store on Madison Avenue where the fashion brand presents its latest Fall/Winter collection. The designer Elie Tahari opened his original store on this avenue in 1974, and the pop-up stands directly across from that site. The two-floor space of more than 4,000 square feet reimagines 1970s New York with a contemporary sensibility, and the collection is available only here and on the brand's website. Special programming and in-store experiences are planned during the run.", "url": "https://noky.io/en/new-york/events/elie-tahari-madison-avenue-pop-up-67271/", "official_url": "", "image": "https://noky.io/images/b8d6608e69b3f60fcdc34081b8954f67a37b6fb65e33822c3ac4db9c3503a3de-2000.webp"}, {"title": "Pop Up Program", "start": "2026-11-12T16:00:00-05:00", "end": "2026-11-12T17:00:00-05:00", "place": "", "address": "", "price": "", "price_from": null, "price_to": null, "tickets_url": "", "category": "workshops-courses", "tags": ["art/crafts"], "description": "Pop Up Program is a session with a surprise creative activity. Organized by Queens Public Library at its Rosedale branch, it invites participants to try things like crafting, painting, or crocheting while learning new skills and having fun. It is in person and welcomes adults, kids, teens, and seniors.", "url": "https://noky.io/en/new-york/events/pop-up-program-55455/", "official_url": "", "image": ""}, {"title": "Neutrogena Halloween Pop-Up", "start": "2026-10-30T15:00:00-04:00", "end": "2026-10-30T21:00:00-04:00", "place": "North 6th Street & Berry Street, Brooklyn, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "festivals-street", "tags": ["occasion/halloween"], "description": "Neutrogena Halloween Pop-Up is a one-day spooky beauty pop-up taking over the corner of North 6th Street and Berry Street in Williamsburg, Brooklyn. Neutrogena is behind it, spotlighting its Makeup Remover Wipes as an easy way to wipe away even intense Halloween makeup while helping maintain the skin's essential hydration. Visitors can use complimentary wipes, refresh their costume makeup or glam look at glam station touch-ups with vanity mirrors and Hydro Boost Lip Oils, and pose at the mirror photo wall and photo booth. Joining Neutrogena's TYB community offers additional perks, including Neutrogena minis and sweet treats.", "url": "https://noky.io/en/new-york/events/neutrogena-halloween-pop-up-75714/", "official_url": "", "image": "https://noky.io/images/d39663bdb6b451fb5971b6a73306adcdb2e85fe7d646e80cc64092d5b84b89bb-2000.webp"}, {"title": "Madewell Reading Room Outpost", "start": "2026-10-24T10:00:00-04:00", "end": "2026-11-06T20:00:00-05:00", "place": "565 Broadway, New York, NY, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "markets", "tags": ["literature/books"], "description": "A book-swap pop-up inside a clothing store, where visitors can take a book and leave a book. It is a Reading Room outpost set up at several Madewell stores in Manhattan, running through November 6.", "url": "https://noky.io/en/new-york/events/madewell-reading-room-outpost-67275/", "official_url": "", "image": "https://noky.io/images/965db24cba4c98581b46deb0dc89d294dfea940399bbdecac7dcda99c72571a2-1200.webp"}, {"title": "OPI x M&M'S Mobile Bodega", "start": "2026-11-05T11:00:00-05:00", "end": "2026-11-05T18:00:00-05:00", "place": "M&M'S New York, Broadway, New York, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "festivals-street", "tags": ["occasion/hanukkah"], "description": "The OPI x M&M'S Mobile Bodega is a pop-up in Times Square celebrating the launch of OPI's limited-edition holiday collection made in collaboration with M&M'S. The two brands, known for their love of color, creativity and nostalgia, transform Times Square into the ultimate holiday destination with the \"Get Your Stocking Sweetened\" experience. Visitors can explore the colorful, candy-inspired activation, get an up-close look at the new collection, and enjoy a few sweet surprises.", "url": "https://noky.io/en/new-york/events/opi-x-mms-mobile-bodega-75718/", "official_url": "", "image": "https://noky.io/images/7bf9cb6c8fd07d3815c9b5ee1f3003a8505c592313062613dbda0ea9ca914111-1200.webp"}, {"title": "Pop Up Program", "start": "2026-11-05T16:00:00-05:00", "end": "2026-11-05T17:00:00-05:00", "place": "Rosedale, 144-20 243 Street, Rosedale, NY 11422", "address": "", "price": "", "price_from": null, "price_to": null, "tickets_url": "", "category": "workshops-courses", "tags": ["art/crafts"], "description": "Pop Up Program is a drop-in session offering a surprise creative activity each time. Participants might explore crafting, painting, crocheting, and more while discovering new skills and having fun. It is hosted at the Rosedale branch of the Queens Public Library and welcomes adults, kids, teens, and seniors. Attend in person.", "url": "https://noky.io/en/new-york/events/pop-up-program-55454/", "official_url": "", "image": "https://noky.io/images/bf9f2ad50c4f8f3106af78025be8d01f8e118783c319c69beda0e915f289da77-600.webp"}, {"title": "TIGA Pop-Up Store", "start": "2026-11-07T11:15:00-05:00", "end": "2026-11-07T14:45:00-05:00", "place": "168 N 1st St, Brooklyn, NY 11211", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "kids-family", "tags": ["sport/tennis"], "description": "TIGA Pop-Up Store is a family event for children ages 3–8 and their families at a Brooklyn location. It is run by TIGA and features Bloom & Groove family yoga, family and children's tennis, tennis-themed arts and crafts, and shopping of TIGA's children's athletic wear and bags, with free coffee from 12:30–1:30 PM. Visitors should bring their own mat for yoga and racquet for tennis, and parents and caregivers are welcome to join the fun.", "url": "https://noky.io/en/new-york/events/tiga-pop-up-store-67341/", "official_url": "", "image": "https://noky.io/images/101552da2edf504bacd93f1fba20728ae66726fb0f07cfe9297a056cbb6172a8-2000.webp"}, {"title": "Holiday Shops", "start": "2026-10-28T00:00:00-04:00", "end": "2027-01-03T00:00:00-05:00", "place": "Bank of America Winter Village at Bryant Park", "address": "", "price": "", "price_from": null, "price_to": null, "tickets_url": "", "category": "markets", "tags": ["occasion/christmas", "community"], "description": "Holiday Shops is a European-inspired open-air market housed in custom-designed 'jewel box' kiosks along the park's allées, plazas, and terraces. It is curated by Urbanspace at Bank of America Winter Village and features artisans from New York City and around the world. Visitors can browse local crafts, artisan provisions, and exquisite gifts from around the world.", "url": "https://noky.io/en/new-york/events/holiday-shops-66153/", "official_url": "https://bryantpark.org/activities/holiday-shops", "image": "https://noky.io/images/f6bc23a7aa35656d809f425cf71680c4601426f30d39cfc63d0e424893ec7722-1200.webp"}, {"title": "Salt & Stone Training Center | NYC Pop Up", "start": "2026-10-29T10:00:00-04:00", "end": "2026-11-01T19:00:00-05:00", "place": "262 Mott Street, New York, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "markets", "tags": [], "description": "Salt & Stone Training Center | NYC Pop Up is a temporary retail space on Mott Street where visitors can experience the brand's award-winning scents and high-performance essentials, plus exclusive merch. Salt & Stone invites guests to start fresh and finish strong, with perks like complimentary Matcha Lemonade with every purchase and gifts for spending thresholds, while supplies last. Marathon runners skip the line all weekend and receive a free Recovery Bundle with any purchase. A free Salt & Stone Membership also comes with a free Mini Neroli Deodorant and 10% off in-store purchases.", "url": "https://noky.io/en/new-york/events/salt-stone-training-center-nyc-pop-up-67284/", "official_url": "https://partiful.com/e/ACurflhdYftQ7EVwUQoD", "image": "https://noky.io/images/597c535ad1c2de21539e71d2268dd5f4cfb3ca0a4b8344f290fda20f7b4d0157-2000.webp"}, {"title": "Shop, Sip & Go Wild With Alpyn at Sephora SoHo", "start": "2026-10-30T12:00:00-04:00", "end": "2026-10-30T18:00:00-04:00", "place": "557 Broadway, New York, NY, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "food-drink", "tags": ["diy/cosmetics"], "description": "Shop, Sip & Go Wild With Alpyn at Sephora SoHo is a one-day beauty event at Sephora SoHo. Alpyn Beauty brings Jackson Hole to SoHo with coffee from The Alpyn Café, a Skin in the Wild photobooth, spin to win with any Alpyn purchase, and a chance to try the new Barrier Repair Serum. Guests who RSVP receive a secret code by email that unlocks a free drink and free Alpyn swag at the Alpyn table inside the store. The swag is limited to the first 200 RSVPs, so arriving early is advised.", "url": "https://noky.io/en/new-york/events/shop-sip-go-wild-with-alpyn-at-sephora-soho-67307/", "official_url": "", "image": "https://noky.io/images/77c92252bfcf3360031066d04dec619d9bc744b514cc4f89494811815fa8d518-1200.webp"}, {"title": "Zappos No More Lonely Runs Marathon Pop-Up", "start": "2026-10-30T08:00:00-04:00", "end": "2026-10-30T20:00:00-04:00", "place": "15 East 40th Street, New York, NY, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "festivals-street", "tags": ["sport/running/marathon", "occasion/new-york-city-marathon"], "description": "A free pop-up marking NYC Marathon Weekend, running for several days at 15 East 40th Street. Zappos teams up with HOKA and No More Lonely Runs to host a weekend of activities for runners and spectators, from shakeout to the finish line. The lineup includes a shakeout run, HOKA customization, race-day sign making, a Zappos-branded photo booth, and post-race celebrations.", "url": "https://noky.io/en/new-york/events/zappos-no-more-lonely-runs-marathon-pop-up-67299/", "official_url": "", "image": "https://noky.io/images/8d41aadcd4fade56522cb7a0c053337ce874b7511fb71148fa616276f022e8b8-1200.webp"}]}