{"title": "RoC x Reforming Pilates Flatiron Townhouse", "start": "2026-11-07T10:00:00-05:00", "end": "2026-11-07T15:00:00-05:00", "place": "109 West 17th Street, New York, NY 10011, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "category": "food-drink", "tags": ["wellness/beauty"], "description": "RoC x Reforming Pilates Flatiron Townhouse is a pop-up event open to everyone, held at the Reforming Pilates Townhouse in Flatiron, Manhattan, at 109 West 17th Street, New York, NY 10011, USA. RoC and Reforming Pilates are behind it, and it invites visitors to experience more than the reformer. Guests can try RoC's latest skincare innovations including the new Line Smoothing Triple Serum, discover their skin age with a VISIA scan and get a personalized routine, play games, take pictures and score exclusive RoC merch. Completing all the stops earns a complimentary custom drink from sml.wrld.", "url": "https://noky.io/en/new-york/events/roc-x-reforming-pilates-flatiron-townhouse-124730/", "official_url": "", "image": "https://noky.io/images/f1738e1a055e813556b73f4469263e1749295bcaf9c90e377bd47568cad1c438-2000.webp", "dates": [{"start": "2026-11-07T10:00:00-05:00", "end": "2026-11-07T15:00:00-05:00", "place": "109 West 17th Street, New York, NY 10011, USA", "address": "", "tickets": ""}], "similar": [{"title": "Ruby Kisses X Aokō Matcha Pop-Up", "start": "2026-11-08T13:00:00-05:00", "end": "2026-11-08T17:00:00-05:00", "place": "Aoko Matcha - West Village, Bleecker Street, New York, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "category": "festivals-street", "tags": ["food-drink/tea"], "description": "A pop-up where Ruby Kisses Cosmetics teams up with Aokō Matcha in the West Village. Visitors can sip a new matcha drink, try shades of Juicy Glass Stain, get free gifts, and take photos in a photo booth.", "url": "https://noky.io/en/new-york/events/ruby-kisses-x-aoko-matcha-pop-up-115435/", "official_url": "", "image": "https://noky.io/images/9ac060c360cfd70b27fcb9a1b44085475327d3c5bbf2f71302facfe7faf2ac89-2000.webp"}, {"title": "Vaseline Trend Trade-In", "start": "2026-11-07T12:00:00-05:00", "end": "2026-11-07T18:00:00-05:00", "place": "Flatiron Public Plaza, Broadway, New York, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "category": "markets", "tags": [], "description": "Vaseline brings its Trend Trade-In pop-up to Flatiron Plaza, where New Yorkers trade in a body care product that didn't live up to the hype for a free full-size lotion from the new Cherry Aura or Vanilla Comfort collections. Guests can sample both fragrances, choose their favorite, and leave with a full-size lotion and a matching tote. The pop-up also serves as a media preview, inviting people to discover the scent-led collections and upgrade their daily moisturizing routine.", "url": "https://noky.io/en/new-york/events/vaseline-trend-trade-in-108006/", "official_url": "", "image": ""}, {"title": "The Maison L'Occitane Holiday House", "start": "2026-11-06T11:00:00-05:00", "end": "2026-11-08T18:00:00-05:00", "place": "16 West 10th Street, New York, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "category": "festivals-street", "tags": ["occasion/christmas"], "description": "The Maison L'Occitane Holiday House is a holiday weekend event held at L'OCCITANE's NYC Provençal home in Manhattan. The beauty brand L'OCCITANE invites guests to enjoy festive surprises, exclusive merchandise and gifts with purchase. The first 100 guests daily receive complimentary limited-edition gift sets while supplies last.", "url": "https://noky.io/en/new-york/events/the-maison-loccitane-holiday-house-115432/", "official_url": "", "image": "https://noky.io/images/e7eaca96c92a2b774932f7e84fe1bb6256c29018928e11350b08f55fea98f53f-1200.webp"}, {"title": "Pilates", "start": "2026-11-08T09:30:00-05:00", "end": "2026-11-08T10:30:00-05:00", "place": "Riverhead Neighborhood House", "address": "Mosholu Avenue 5521, 10471", "price": "", "price_from": null, "price_to": null, "category": "workshops-courses", "tags": ["wellness/pilates"], "description": "A Pilates class offering a full body workout while building core strength and flexibility. It is held by Riverdale Neighborhood House, a community venue on Mosholu Avenue in the Bronx. Participants can sign up for a single session or receive a discount by registering for the series.", "url": "https://noky.io/en/new-york/events/pilates-55395/", "official_url": "https://www.riverdaleonline.org/rnhcalendar/sxcgbsxk2cbxydt-jhstj-hal2j-xs6mn", "image": "https://noky.io/images/217d17a5515b202dd430365e85f8103f96afe886da5291e05db9493b37bbf6e4-2000.webp"}, {"title": "The Ordinary Post", "start": "2026-11-14T10:00:00-05:00", "end": "2026-11-15T18:00:00-05:00", "place": "21 Greene St, New York, NY 10013, USA", "address": "", "price": "", "price_from": null, "price_to": null, "category": "markets", "tags": ["occasion/holiday", "wellness/beauty"], "description": "The Ordinary Post is an immersive pop-up experience ringing in the holiday season. It comes from The Ordinary and offers scientist-led conversations, ingredient exploration and a few surprises along the way.", "url": "https://noky.io/en/new-york/events/the-ordinary-post-115439/", "official_url": "", "image": "https://noky.io/images/8d187b0ae4f59e64d3423535edde1aa254e6f77ecf2f2f5acba934c7bd7d21dd-2000.webp"}, {"title": "Kiehl's Williamsburg Grand Opening", "start": "2026-11-06T16:00:00-05:00", "end": "2026-11-06T23:00:00-05:00", "place": "193 Bedford Avenue, Brooklyn, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "category": "festivals-street", "tags": ["occasion/opening"], "description": "Kiehl's Williamsburg Grand Opening is a three-day celebration welcoming the Williamsburg community to the skincare brand's new Brooklyn location. The Friday night grand opening party features a ribbon cutting with a gift for the first 100 guests, complimentary skin analyses, a calligrapher customizing swag, and music by DJKillaCourt. Starting in the evening, guests can shop then sip at a sidewalk speakeasy with Kiehl's-inspired drinks for purchase by Vera Cruz. The weekend continues with a community day of one-on-one shopping, hand massages and free samples, plus a pup day with treats and product demos.", "url": "https://noky.io/en/new-york/events/kiehls-williamsburg-grand-opening-75719/", "official_url": "https://www.eventbrite.com/e/kiehls-williamsburg-grand-opening-party-tickets-2002591790955?aff=oddtdtcreator", "image": "https://noky.io/images/5c4ca285488ae280fc0f05fb9065d3b9ffd87b050fd96ec0c1752f852a72b84b-2000.webp"}, {"title": "Dr. Martens Herald Square Reimagined", "start": "2026-11-05T19:00:00-05:00", "end": "2026-11-05T21:00:00-05:00", "place": "1333 Broadway, New York, NY, USA", "address": "", "price": "Free", "price_from": "0.00", "price_to": "0.00", "category": "party-club", "tags": ["art/crafts", "music/electronic"], "description": "Dr. Martens hosts an evening celebrating its reimagined Herald Square Brand Centre, open to the public with no RSVP required. Guests can take part in a shoe customization experience by Brooklyn Shoe Space and Made by Alex, with pizza, beverages, and a DJ set by Mellow Domingo. The event is free and takes place in Manhattan.", "url": "https://noky.io/en/new-york/events/dr-martens-herald-square-reimagined-124724/", "official_url": "", "image": "https://noky.io/images/8eb5cdf76889406fbc936722d927d5da262d39883d1f6f96f1aefc5433e4c5fc-1200.webp"}, {"title": "Retail Therapy Pop-Up", "start": "2026-11-06T12:00:00-05:00", "end": "2026-11-06T18:00:00-05:00", "place": "178 Bleecker Street, NYC, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "category": "markets", "tags": ["occasion/christmas", "food-drink"], "description": "Retail Therapy Pop-Up is a holiday sample sale in Manhattan where visitors can shop small businesses offering jewelry, vintage designer pieces, accessories, beauty, and fashion at deals. It is presented by RETAIL THERAPY, which shares daily updates and behind-the-scenes looks on Instagram at @retailtherapysamplesale. The lineup includes NYC small businesses such as RPZL, DrewezBeadz, Oxalisbliss, and others, with free lattes for the first 100 guests courtesy of Got Mine and giveaways plus PR bags courtesy of Bombas and Got Mine.", "url": "https://noky.io/en/new-york/events/retail-therapy-pop-up-108003/", "official_url": "https://partiful.com/e/F4KfLI7p5fTrzjrYoIAj?c=BM3rtcpZ", "image": "https://noky.io/images/c61d9c2562bcecc1753b6e582860f3e39b74940773f3e594c7a720fb750ada22-2000.webp"}, {"title": "TIGA Pop-Up Store", "start": "2026-11-07T11:15:00-05:00", "end": "2026-11-07T14:45:00-05:00", "place": "168 N 1st St, Brooklyn, NY 11211", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "category": "kids-family", "tags": ["sport/tennis"], "description": "TIGA Pop-Up Store is a family event for children ages 3–8 and their families at a Brooklyn location. It is run by TIGA and features Bloom & Groove family yoga, family and children's tennis, tennis-themed arts and crafts, and shopping of TIGA's children's athletic wear and bags, with free coffee from 12:30–1:30 PM. Visitors should bring their own mat for yoga and racquet for tennis, and parents and caregivers are welcome to join the fun.", "url": "https://noky.io/en/new-york/events/tiga-pop-up-store-67341/", "official_url": "", "image": "https://noky.io/images/101552da2edf504bacd93f1fba20728ae66726fb0f07cfe9297a056cbb6172a8-2000.webp"}, {"title": "Wedding Salon NYC", "start": "2026-11-16T17:00:00-05:00", "end": "2026-11-16T20:30:00-05:00", "place": "The Maison Projects, West 28th Street, New York, NY, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "category": "festivals-street", "tags": ["occasion/wedding"], "description": "Wedding Salon NYC November 16 is a wedding showcase at The Maison Projects Loft in New York City, presented by Wedding Salon. Engaged couples and planners can discover the latest trends in cakes, flowers, honeymoons and more from top wedding vendors. The event features tastings, cocktails, spa services, a fashion show, live entertainment, makeovers and raffles. Promotional passes are strictly reserved for engaged couples and wedding planners with credentials.", "url": "https://noky.io/en/new-york/events/wedding-salon-nyc-67351/", "official_url": "https://weddingsalon.com/show/new-york-november-2026-showcase/free", "image": "https://noky.io/images/fbba44d9c6f1364316927062be73932ea90224b3925e24ed5ab0f6ca6cd6918c-2000.webp"}, {"title": "Eyes on NYC", "start": "2026-11-06T08:00:00-05:00", "end": "2026-11-07T18:00:00-05:00", "place": "THE ELK on Mott, Mott Street, Manhattan, New York, NY, USA", "address": "", "price": "", "price_from": null, "price_to": null, "category": "food-drink", "tags": ["food-drink"], "description": "Eyes on NYC is a collaboration between the fragrance brand L'époque Parfums and the café THE ELK on Mott in Nolita. Visitors can order an EYES ON ME Matcha Latte, with the first 25 drinks each day complimentary and every purchase including a sample of the brand's newest scent while supplies last. The full L'époque range, including EYES ON ME, can be shopped at both Scent Bar locations in Nolita and Williamsburg all weekend long.", "url": "https://noky.io/en/new-york/events/eyes-on-nyc-124727/", "official_url": "", "image": "https://noky.io/images/189284babde9f8d96bb8bc58a222880e23d6e5eaaeded981c48f5aa8ddb4fcaf-1200.webp"}, {"title": "OPI x M&M'S Mobile Bodega", "start": "2026-11-05T11:00:00-05:00", "end": "2026-11-05T18:00:00-05:00", "place": "M&M'S New York, Broadway, New York, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "category": "festivals-street", "tags": ["occasion/hanukkah"], "description": "The OPI x M&M'S Mobile Bodega is a pop-up in Times Square celebrating the launch of OPI's limited-edition holiday collection made in collaboration with M&M'S. The two brands, known for their love of color, creativity and nostalgia, transform Times Square into the ultimate holiday destination with the \"Get Your Stocking Sweetened\" experience. Visitors can explore the colorful, candy-inspired activation, get an up-close look at the new collection, and enjoy a few sweet surprises.", "url": "https://noky.io/en/new-york/events/opi-x-mms-mobile-bodega-75718/", "official_url": "", "image": "https://noky.io/images/7bf9cb6c8fd07d3815c9b5ee1f3003a8505c592313062613dbda0ea9ca914111-1200.webp"}, {"title": "Dr. ForHair's Scalp Scan on the Wheel", "start": "2026-11-06T12:00:00-05:00", "end": "2026-11-06T18:00:00-05:00", "place": "Union Square", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "category": "food-drink", "tags": ["diy/cosmetics"], "description": "Dr. ForHair's Scalp Scan on the Wheel brings personalized scalp analysis to New York City this fall, offering free one-on-one scalp scans that reveal what your scalp actually needs. The brand Dr. ForHair runs the tour, stopping in Times Square on October 30 and 31, with other stops at 34th Street and Union Square. At every stop you can also shop Dr. ForHair at Sephora.", "url": "https://noky.io/en/new-york/events/dr-forhairs-scalp-scan-on-the-wheel-67273/", "official_url": "", "image": "https://noky.io/images/c3e4f450f513343f45b697c72e4b8bb1151876a3a8efb4f8144e2bad45a2c5fd-2000.webp"}, {"title": "Pharmacie Dieux", "start": "2026-11-06T11:00:00-05:00", "end": "2026-11-08T18:00:00-05:00", "place": "251 Elizabeth Street, New York, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "category": "markets", "tags": [], "description": "Pharmacie Dieux is a pop-up shop in Manhattan where visitors can browse and buy the full Dieux lineup. It is hosted by the skincare brand Dieux, running over three days. Guests can get free samples, exclusive gifts with purchase and chances to win prizes, receive personalized skincare guidance from the Dieux team, and enjoy treats from Librae Bakery and BonBon Candy while supplies last.", "url": "https://noky.io/en/new-york/events/pharmacie-dieux-91719/", "official_url": "", "image": "https://noky.io/images/fcd139240c003d3cad2ca560c61dc4523693a2161a26d69771873f7f87271ffe-1200.webp"}, {"title": "Nathan Fielder Look-Alike Contest", "start": "2026-11-07T13:00:00-05:00", "end": "2026-11-07T15:00:00-05:00", "place": "New York, NY 10012", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "category": "comedy", "tags": ["comedy"], "description": "A free look-alike contest where people compete to see who most resembles Nathan Fielder, held at Washington Square Park. It is organized by NYC for FREE, a site that has listed freebies, events, and giveaways in New York City since 2019. Attendees can stop by the Dumbest Starbucks for free coffee and show off their most convincing Nathan impression. The winner receives a framed 'Certificate of Really Good Grades' from one of Canada's top business schools and a $50 gas gift card.", "url": "https://noky.io/en/new-york/events/nathan-fielder-look-alike-contest-67342/", "official_url": "", "image": ""}, {"title": "ONER Active NYC Grand Opening", "start": "2026-11-07T09:45:00-05:00", "end": "2026-11-07T19:00:00-05:00", "place": "0 Bond St, New York, NY 10012", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "category": "markets", "tags": [], "description": "ONER Active, the global movement brand founded by Krissy Cela, is opening its first-ever NYC store in NoHo. The 4,700-square-foot flagship features collections such as SoftMotion™, EnhanceLift™ and AirMove™, exclusive launches, limited-edition pieces, and NY SEEN, a lifestyle collection inspired by New York, plus a photobooth and ONER-coded snacks throughout the day.", "url": "https://noky.io/en/new-york/events/oner-active-nyc-grand-opening-108007/", "official_url": "", "image": "https://noky.io/images/9f8336144e5304519c6097f026917b1887eb75d26f2924fef627ed8d2236718a-1200.webp"}]}