{"title": "Sunday Sips with Plentea Matcha", "start": "2026-11-08T09:00:00-05:00", "end": null, "place": "Brooklyn Bridge lobby", "address": "", "price": "", "price_from": null, "price_to": null, "tickets_url": "", "category": "food-drink", "tags": ["food-drink/tea"], "description": "A complimentary matcha pop-up called Sunday Sips with Plentea Matcha, held in the lobby where guests can enjoy a free cup of matcha. It features Plentea Matcha, founded by Jessica Cardenas, who drew on a decade with UNICEF and her Nutritional Sciences background at Cornell. The brand honors traditional Japanese practices of nourishment through matcha while supporting sustainable programs in underserved communities, including nourishment programs for the Lower Eastside Girls Club such as a rooftop garden for girls ages 8-18.", "url": "https://noky.io/en/new-york/events/sunday-sips-with-plentea-matcha-50767/", "official_url": "", "image": "https://noky.io/images/08434b39ded7599a2443d95239680f3ab02210d998f502c35660bf53bbe251f9-1200.webp", "dates": [{"start": "2026-11-08T09:00:00-05:00", "end": null, "place": "Brooklyn Bridge lobby", "address": "", "tickets": ""}], "similar": [{"title": "Gatcha Tea Halloween Matcha", "start": "2026-10-29T11:00:00-04:00", "end": "2026-10-31T23:59:00-04:00", "place": "313 5th Ave, Manhattan, New York, NY, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "food-drink", "tags": ["food-drink/tea", "occasion/halloween"], "description": "Gatcha Tea Halloween Matcha is a Halloween giveaway at the tea shop Gatcha Tea. From October 29 to 31, guests who come in a Halloween costume get a free toasted BOO-nilla matcha. The new drink is layered with premium matcha and vanilla cream and topped with a toasted marshmallow.", "url": "https://noky.io/en/new-york/events/gatcha-tea-halloween-matcha-67292/", "official_url": "", "image": "https://noky.io/images/1434b779aef01edf4d8bdff3cf09e775ee66445adcc98d7b5dda0e156d800e2b-1200.webp"}, {"title": "Perfect Bar Celebrates Harryween", "start": "2026-10-30T10:00:00-04:00", "end": "2026-10-30T14:00:00-04:00", "place": "319 Bowery, New York, NY, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "food-drink", "tags": ["occasion/halloween"], "description": "Perfect Bar Celebrates Harryween is a free pop-up outside Sozo Sip Bar & Omakase, with free Perfect Bar samples, peanut butter banana lattes, iced matchas, limited-edition merch, and a performance from Honey with The Liberty Girls. The snack brand Perfect Bar is behind it, holding the pop-up in celebration of Harryween and inspired by Harry Styles' \"Music in a Sushi Restaurant\". It invites Harry fans to stop by as they wait in line for the Friday night show.", "url": "https://noky.io/en/new-york/events/perfect-bar-celebrates-harryween-67312/", "official_url": "", "image": "https://noky.io/images/9000805b42f82f33c72faa0829edab05ddadad34bf1c0919e8c61a48ce72bfd2-1200.webp"}, {"title": "Together for Kauaʻi | Cocktail Giveback", "start": "2026-10-01T00:00:00-04:00", "end": "2026-10-31T00:00:00-04:00", "place": "Harriet's", "address": "", "price": "", "price_from": null, "price_to": null, "tickets_url": "", "category": "food-drink", "tags": ["food-drink/cocktails", "occasion/charity"], "description": "\"Together for Kauaʻi | Cocktail Giveback\" is a month-long cocktail giveback at Harriet's, the rooftop restaurant and bar at 1 Hotel Brooklyn Bridge. The hotel and its bar donate a portion of proceeds from their signature Harriet's Margarita to the Hawaiʻi Community Foundation's Kauaʻi Strong Fund. The fund supports relief and recovery efforts across Kauaʻi as part of the hotel's commitment to the island and its community at 1 Hotel Hanalei Bay. Guests can join by ordering the signature margarita any day of the month.", "url": "https://noky.io/en/new-york/events/together-for-kauai-cocktail-giveback-50755/", "official_url": "", "image": "https://noky.io/images/10b0395142ec284c873f24ee78296d5c83d2268219b23349e85e652e52a371ac-1200.webp"}, {"title": "Knorr Flash Cupping Studio", "start": "2026-10-29T15:00:00-04:00", "end": "2026-10-29T20:00:00-04:00", "place": "178 Bleecker Street, New York, NY, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "food-drink", "tags": ["food-drink", "wellness"], "description": "Knorr Flash Cupping Studio is a pop-up where busy New Yorkers get a quick cupping treatment while their Knorr Cup heats up. Knorr is behind it, offering complimentary cupping sessions paired with hot Knorr Cups so visitors can unwind and enjoy a satisfying meal before their next stop. Cupping is an ancient healing method, about 5,500 years old, that uses special cups to relax muscles. The studio runs at 178 Bleecker Street from 3 PM to 8 PM on October 29.", "url": "https://noky.io/en/new-york/events/knorr-flash-cupping-studio-67294/", "official_url": "", "image": "https://noky.io/images/2a82db13a6ec250bb89fe8b113326a3ecb6991bc87c1f4a960c7df7cc3495de6-1200.webp"}, {"title": "Oishii Pop-Up at Chelsea Market", "start": "2026-08-20T12:00:00-04:00", "end": "2026-11-01T00:00:00-04:00", "place": "Chelsea Market", "address": "9th Avenue 75, 10011", "price": "", "price_from": "0.00", "price_to": "0.00", "tickets_url": "https://www.chelseamarket.com/directory-shopping-and-services", "category": "food-drink", "tags": ["food-drink"], "description": "Oishii, a grower of premium strawberries, opens its first-ever retail kiosk inside Chelsea Market. It introduces Connoisseur Grade Berries inspired by Japanese craftsmanship and the tradition of gifting exceptional fruit. Alongside individual Koyo berries and gift boxes, the kiosk offers preserves, strawberry-yuzu lemonade, exclusive pastries and selected treasures from Japan. Entry is free, with hours from noon to 8pm Thursday through Sunday through November 1.", "url": "https://noky.io/en/new-york/events/oishii-pop-up-at-chelsea-market-51811/", "official_url": "", "image": "https://noky.io/images/a3fc2f8585efcc8da3b64bb7aec07cd2c2a1e39f78d8f6bd7a9a7066a1d2aa4f-1200.webp"}, {"title": "Memento Mori in NYC After Party: A Night to Celebrate Life", "start": "2026-11-06T19:00:00-05:00", "end": "2026-11-06T21:00:00-05:00", "place": "Resobox", "address": "27th Street 41-26, 11101 Long Island City", "price": "$60 / person · food and drinks included", "price_from": "60.00", "price_to": "60.00", "tickets_url": "", "category": "food-drink", "tags": ["food-drink/japanese", "occasion"], "description": "Memento Mori in NYC After Party: A Night to Celebrate Life is an evening that closes the two-day Memento Mori in NYC experience with a celebration of life. Japanese chef Daisuke Yamada, with over 25 years of experience in Japanese cuisine, has created an exclusive menu for the night, with Japanese food and drinks including Dassai BLUE, shochu, craft beer, and matcha. Koki Kimura, a professional nōkanshi (Japanese encoffinment ritual specialist), performs a special funeral ritual, and guests can also try the Coffin Experience. Speakers, performers, artists, and exhibitors from Memento Mori in NYC join the evening to reconnect, exchange ideas, and reflect on the past two days.", "url": "https://noky.io/en/new-york/events/memento-mori-in-nyc-after-party-a-night-to-celebrate-life-55329/", "official_url": "https://resobox.com/event/memento-mori-in-nyc-after-party/", "image": "https://noky.io/images/9f91184246d9b41757a8a87a0e079e4d4266bc1fae630abc5615b9b908ee58f4-2000.webp"}, {"title": "Salt & Stone Training Center | NYC Pop Up", "start": "2026-10-29T10:00:00-04:00", "end": "2026-11-01T19:00:00-05:00", "place": "262 Mott Street, New York, NY, USA", "address": "", "price": "", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "markets", "tags": [], "description": "Salt & Stone Training Center | NYC Pop Up is a temporary retail space on Mott Street where visitors can experience the brand's award-winning scents and high-performance essentials, plus exclusive merch. Salt & Stone invites guests to start fresh and finish strong, with perks like complimentary Matcha Lemonade with every purchase and gifts for spending thresholds, while supplies last. Marathon runners skip the line all weekend and receive a free Recovery Bundle with any purchase. A free Salt & Stone Membership also comes with a free Mini Neroli Deodorant and 10% off in-store purchases.", "url": "https://noky.io/en/new-york/events/salt-stone-training-center-nyc-pop-up-67284/", "official_url": "https://partiful.com/e/ACurflhdYftQ7EVwUQoD", "image": "https://noky.io/images/597c535ad1c2de21539e71d2268dd5f4cfb3ca0a4b8344f290fda20f7b4d0157-2000.webp"}, {"title": "OLLY Mochi Bites Experience", "start": "2026-10-29T10:00:00-04:00", "end": "2026-10-30T18:00:00-04:00", "place": "20 Hudson Yards, New York, NY, USA", "address": "", "price": "Free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "festivals-street", "tags": ["wellness"], "description": "OLLY Mochi Bites Experience is a free pop-up at Hudson Yards celebrating the launch of Mochi Bites, a new supplement format inspired by the soft, chewy texture of mochi. It comes from OLLY, described as the #1 gummy supplement brand, and runs October 29th to 30th. Guests can explore interactive, product-inspired rooms, test their multitasking skills, score custom OLLY Mochi x Chillhouse Chill Tips, and bounce around for a keepsake photo. Visitors can sample all four Mochi Bites varieties, take home additional samples, and spin to win prizes including Target gift cards and full-size products.", "url": "https://noky.io/en/new-york/events/olly-mochi-bites-experience-67287/", "official_url": "", "image": "https://noky.io/images/8ae4a2a366c45d6335fd2b8c816166984cb0f0473f67a44a0a1de3ccc283d13d-1200.webp"}, {"title": "Ready. Set. BUBS.", "start": "2026-10-30T15:00:00-04:00", "end": "2026-10-30T17:00:00-04:00", "place": "Van Der Plas Gallery, Orchard Street, New York, NY, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "markets", "tags": ["sport/running", "food-drink"], "description": "Ready. Set. BUBS. is a candy shop pop-up held two days before a big city marathon. Behind it are BUBS together with Tommie, Herm and Berto, who put on the event for the people who make running in this city what it is. Visitors can build their own bag at a pick-n-mix bar, grab bags from a wall hung by flavor, get aura readings matched to candy, and pick up race weekend goodies like shoelaces, bib magnets and a HydraPak FuelPak.", "url": "https://noky.io/en/new-york/events/ready-set-bubs-67297/", "official_url": "", "image": "https://noky.io/images/b35328feb04115d511c3bd40c97fa0c008a451b28b41dc2d3e8774c4b2eafbd2-1200.webp"}, {"title": "GoCafe Experience by Zojirushi", "start": "2026-10-06T11:00:00-04:00", "end": "2026-10-30T19:00:00-04:00", "place": "Grand Central, 89 E 42nd St, New York, NY 10017, USA", "address": "", "price": "free", "price_from": "0.00", "price_to": "0.00", "tickets_url": "", "category": "food-drink", "tags": ["food-drink/coffee"], "description": "GoCafe Experience by Zojirushi is a month-long pop-up at Graybar Passage where visitors can experience the GoCafe® Insulated Mug, built for life on the move. Zojirushi presents live demos of its refined technologies—superior heat retention, leak-proof performance, and a featherweight build—alongside new colorways like Matte Gold, with free gifts, a free coffee voucher and a limited-edition tote and sticker sheet with every purchase.", "url": "https://noky.io/en/new-york/events/gocafe-experience-by-zojirushi-67269/", "official_url": "", "image": "https://noky.io/images/4a67d672b1e68df9c3347f487f6c621addcf8a5f3535709bda1373d4589bb00f-1200.webp"}]}